“Toh kaise hain aap log?”
These words are the telltale signs that Carry Minati’s voice is going to play and for the next six to eight minutes, we will view the world from his quirky perspective.
Ajey Nagar, aka Carry Minati, is just a regular 20 year old from Faridabad, who enjoys playing video games. Except for the simple fact that he’s earning big bucks by simply adding commentary to video games’ recording and sharing it with people. The man’s a genius!
YouTube is free and anyone with a smartphone or laptop and an internet connection can upload whatever they want and people will watch it. Proof: JCBKiKhudai. People today will do anything to get famous. At least Carry Minati is adding some joy in our lives with his unique style of commentary.
Ajey Nagar uses his alter ego Carry Minati to comment on everything from school trips to other YouTubers. Minati started making videos at the age of 8. He started out just as a school kid who liked playing video games with his friends and making them laugh by mimicking someone. Though he had many YouTube channels, he decided to focus on just one. And since then, he’s managed to secure a subscriber count of more than 7 million subscribers.
This part-gamer, part stand-up comic is the only Indian YouTuber who had the opportunity to collaborate with Tom Cruise. This is a feat in itself!
So what makes Carry Minati such a hit with his audience? Why are this YouTuber’s videos viewed and shared more than 5 million times on an average?
Well, the main unique selling point is the video game visuals combined with his unique commentary. Video games are anyway a major youth-puller. Video game enthusiasts are very serious about levelling up and they often watch videos to better themselves. Secondly, Carry Minati’s typical North Indian Hindi is like a typical trucker’s Hindi – accented and filled with profanity which is used at just the right time to draw out the chuckles.