An influencer couple, who has everything going right for themselves – has their lives change entirely when an unfortunate incident happens. Poor decisions, and the takeover of AI then becomes the scare of Nella’s (Ananya Panday) life.
The film is directed by Vikramaditya Motwane, produced by A Saffron and Andolan production in association with Travelin Bone, and Nikhil Dwivedi and Arya A Menon.
Apart from Panday, the film also stars Vihaan Samat. The film is be written by Avinash Sampath, Vikramaditya Motwane, wbw the dialogues are penned by Sumukhi Suresh.
Director Vikramaditya Motwane said, “CTRL has been a totally unique journey for me and the team. It’s told in what we call the screen life format, which is telling a story in an almost voyeuristic way using the tech that we use literally every single day. Our goal has been to create this incredible immersive experience, and Netflix as a platform has really helped us in reaching our global audience.”
Actor Ananya Panday said, “My character Nella, is like any of us. She’s caught up in a world dominated by technology and social media. CTRL explores how we navigate the fine line between our online presence and who we are in real life. Working with Vikram sir and Nikhil sir has been an incredible journey, and I can’t wait for you to watch it on Netflix and uncover the connection between Nella and Allen.”
Director, Original Films Netflix, Ruchikaa Kapoor Sheikh said, “We think technology helps us have it all under control. But does it? CTRL navigates these vital questions in today’s digital first age. We’re excited to bring this thrilling Netflix original to audiences worldwide through Vikramaditya Motwane’s unique lens. Ananya Panday’s compelling performance elevates the film, making it nearly impossible to pause this gripping experience. We hope viewers across the globe will connect with CTRL and the diverse storytelling we strive for at Netflix.
Producer Nikhil Dwivedi said, “Collaborating with Vikram and Ananya has been an extremely pleasant experience. I quite believe Vikram is a very unique talent, and Ananya is proving herself to be quite a superior artist with every passing work of hers. Vihaan is equally impressive and he’s somebody to watch out for. When Vikram brought this script to me, I observed that it had an extremely innovative narrative and it was something I really wanted to back and now I am very eager to see it as a full feature and how it resonates with wider audience all across the world. I am very excited that it is premiering on Netflix because it is going to make it into truly a global platform with such a wide reach of 190 countries.”