Indian YouTuber Ashish Chanchlani is set to receive the YouTube Diamond Play Button for surpassing the 10 million subscription benchmark on his channel Ashish Chanchlani Vines today. This marks India’s third-biggest achievement on YouTube, in the comedy genre.
Launched in 2009, the channel has won millions of hearts across the country with 123 video uploads, since. Funny anecdotes coupled with key Bollywood collaborations, have given Ashish’s videos a strong impetus towards securing a total of 842,807,007 video views, making him rank among the top 5 Indian creators on YouTube.
Till date, more than 70 of Ashish’s videos have trended on YouTube as the most watched, ranking under top 10 in just a week of the release; The latest one being ‘PUBG ek game katha’- based on the popular digital game, PUBG.
While vines remain an integral part of the channel’s portfolio, interesting Bollywood film promotional videos like the one with Akshay Kumar for Gold and the recent with Shahid Kapoor for Batti Gul Meter Chalu, have also gained steam on his channel, recently.
Expressing his views on the achievement, Ashish said, “Online content creation is witnessing a disruption currently and I take great pleasure in being an integral part of the rapidly growing industry. I am highly grateful to YouTube for giving me a platform, rather an opportunity to bring smiles to faces in today’s stressful times, in giving a little happy pause in the drudgery of people’s lives”.
“With a digitally smart audience, I believe the relatable quotient of the content across age groups has to be decently high to gain maximum viewership these days. I would thank my co-creators who have stood strong and supported me in creating such content for all demographics. And not to forget my audience, that has supported me chase my ambition of becoming a YouTube sensation,” adds the 25-year-old Ashish.
The gone by year had given the channel 7 million odd new subscriptions and with the ongoing and upcoming strategic partnerships and collaborations, the YouTuber anticipates an uphill growth trajectory for his channel in 2019.