Nowadays one hears all kinds of mindboggling monetary figures being attached to OTT acquisitions from the Mumbai film industry. Just because there is a lockdown and theatres shut down?
However, insiders say that these are mere “fantasy figures.”
“No OTT platform, not even the big international players are going to pay the kind of money that’s being thrown around in the media. Gulabo Sitabo, for example, in spite of having Bachchan Saab in the cast, fetched the producers only 30-35 crores,” says an informed source.
The source scoffs at the 70-crore deal that producer Karan Johar has wangled for Netflix for Gunjan Saxena: The Kargil Girl.
Says a source, “The straight-to-digital theory is only being propagated to cover up the fact that Netflix -Amazon is in no mood to pay what the producers are asking for .”
So what did Karan Johar get for The Kargil Girl? Sources say the amount is close 40-45 crore rupees.
“A film starring Janhvi Kapoor and Pankaj Tripathi was hardly expected to set the box-office on fire in the first place,” the source adds.
