IWMBuzz media earlier reported about Remo Dsouza joining hands to launch the innovative #MojBanaHitHoja challenge on Bigg Boss.

Our editorial team has mapped the immense virality of music sensation Armaan Malik’s song YOU launch on Moj app.

Armaan launched his song on Moj with a hashtag challenge #ThinkAboutYou, inviting all his fans and moj users to showcase their creativity through this challenge.

In a span of 5 days, the song clocked a whopping 2.2 billion+ video plays on the app and is still counting ,making it a viral trend. The song witnessed quite an active participation of creators too. More than 70K + creators participated and 270K+ content pieces are being created under this song trend.

There is no doubt that because of platforms like Moj, songs get the much-deserved reach owing to its exponential base of users across the nation.

Armaan Malik, who always encourages new talent to grow and love interacting with his fans, was left elated, after #ThinkAboutYou‘ got a huge hit on the app. Tweeting about the same, he wrote, “Okay this is crazy! Just woke up to see that there are 238 Million+ plays on the #ThinkAboutYou challenge on the @mojappofficial.”

You can see all the content pieces here on Moj – #ThinkAboutYou

He further encouraged his fans to participate in the challenge, saying, “Go participate in this challenge right away! I can’t wait to see what YOU do with it.”

To participate in the challenge, users need to create a video expressing their love to their close ones using Armaan’s song and hashtag #ThinkAboutYou.

Speaking on the initiative, Sr. Director- Content Strategy & Operations at ShareChat, Shashank Shekhar, said, “We are constantly on the lookout for newer avenues to build and strengthen the creative force on a national front. The increasing popularity of short video content runs parallel to the rise of innovative collaborations. Armaan’s #ThinkAboutYou is a creative marvel and we are glad to have been a part of this song’s journey.”

Well done and well said.

Moj has emerged as the most preferred app for content creators in India and it is constantly looking up to newer avenues to lift up the creative force amongst the nation’s youth.

In these dynamic days; where we have got no time in hand; Short Video Apps have definitely made their place in our devices and an app like Moj stands exquisite for it believes that ‘Content is king’ and gives everyone a stance to be on the top. This #ThinkAboutYou challenge on Moj app will now become a medium for the creators to become a nationwide sensation in no time and further gives you an exclusive chance to interact with Armaan Malik virtually.

So, what are you waiting for? Go grab the moment and give your best with this masterpiece ‘You’ only on the Moj app.

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