In a bid to offer services to the Ganga devotees from the comfort of their homes, Shemaroo Entertainment Limited, one of India’s leading integrated media content houses brings Live Aarti and online Ganga Pooja for its consumers through the Shemaroo Bhakti app. After receiving an overwhelming response during the live streaming services offered from Lalbaugcha Raja pandal in Mumbai, Shemaroo Entertainment takes a step ahead by bringing the devotees closer to holy Ganga.

Assi Ghat at Varanasi is one of the sacred places for Hindus and derives its name from Lord Shiva. Given the fast-paced lives, Shemaroo is helping the devotees across the globe to connect with spirituality through technology. In addition to the existing services like Live darshan, online mannat, Prasad booking, astrology & panchang, devotional e-commerce products, online poojas, horoscope, users will now be able to offer online pooja services like Ganga Pooja, Brahman Bhoj, Pind Daan etc. through Shemaroo Bhakti app. Keeping in mind the ongoing Pitru Paksh period, Shemaroo is offering a unique facility to the followers of Hinduism where in they can offer Pind Daan and Brahman Bhoj directly from their mobile phones till 8^th Oct through Shemaroo Bhakti app.

Mr. Hiren Gada, CEO, Shemaroo Entertainment Ltd., shared his thoughts on the association, “The use of technology and Smart phones in India has grown by leaps and bounds. Taking the advantage of increase in the usage of mobile phones, we at Shemaroo always offer our audiences with the best of services. Shemaroo has been in the devotional space for more than a decade now. Devotion is the most under rated category in India and we think India has got a huge potential to grow under this segment. Holy Ganga has been a part of our divine land for more than 80,000 years now and is an integral part of every Hindu’s spiritual journey. We are glad that we can provide services to the devotees of Holy Ganga through our Shemaroo Bhakti app and make their lives simpler and actually take them closer to their beliefs.”

With the help of Shemaroo’s Bhakti app, Ganga devotees will also be able to enjoy LIVE Ganga Aarti from Assi Ghat Varanasi on their mobile and TV sets. Devotees will also be able to book devotional services directly on their phones. Shemaroo Bhakti is the latest offering in the devotion category by Shemaroo and it is a one stop destination for all the devotional needs.