Loudest.in, Exchange4media’s first Music Business venture, is all set it make its debut in the conference circuit. The music business media community, loudest.in is founded by Anurag Batra, founder of Exchange4media who acquired BW Businessworld 4 years back. The venture is led by Aparajita Misra, Editorial Lead and Founding member, who is also the design thinker and curator of the music conference.
Music Inc. is a two-day event taking place on the 12th and 13th of June. The event will take place at JW Marriott, Juhu, Mumbai, Maharashtra. The conference is expected to see an audience of 500+. The theme for the conference in its opening year is, is to bring together Brands X Music X Technology.The conference is curated to bring conversations in the intersection of Music, Brands, Technology, and Marketers.
Anurag Batra, the founder of Exchange4Media was quoted saying, “Digital and Technology is bringing human beings and audiences to music. More than ever, Indians are consuming more music and musical content and musicians are finding alternate revenue streams through digital and live. The Indian Music economy is becoming amongst the world’s largest and Spotify is launching in India soon. MUSIC INC is India’s first marketplace to bring music creators, businesses, entrepreneurs and brands together .”
This magnum opus is presented by MTV and the ticketing partner for the two day event is insider.in. Loudest.in has announced 70 speakers which includes first time Indian visit for Ellis Rich, chairman of PRS, Yvan Boudillet ex Warner Music France and currently with Startup Sesame while founding his own TheLynk. The line-up also includes India’s own leaders Sabbas Joseph from Wizcraft Entertainment, Gurpreet Singh, One Digital Entertainment, Prashan Agarwal from Gaana.com, Priyanka Khimani from Anand & Anand &Khimani who was also the first Indian to speak at Grammy Week this year. The conference will also be graced by Bhushan Kumar- the Chairman and M.D of T-series along with rapper Badshah.
The line-up includes many other big shots also from the corporate brands that have integrated music in their philosophy such as Llyod Mathias who worked previously with Tata Docomo and Motorola, SahithSethuraman from Bacardi and Samar Singh Shekhawat from United Breweries Limited. The panel is diversified to incorporate professionals from across various industries which includes the likes of Raj Nayak-the CEO of Colors Viacom18, Ashish Bhasin-the Chairman and CEO South Asia Dentsu Aegis Network, Vinod Bhanushali- the Global President of Marketing, Media & Publishing, T-Series, Tarun Katyal- the CEO of Zee5, BigFM, Ex Warner Music France, Saurabh Sharma- the Country Head of Smule, Shailendra Singh- the Former Joint MD at Percept Ltd &Inceptor of Sunburn and Rohit Pillai- the Associate Director Events & Partnerships, Bira 91. Staying true to its maxim the conference will also host an array of artists and contemporary personalities of the music and digital industries like Clinton Cerejo, Salim Merchant, Bhuvan Bam and Ananya Birla.
The entire list of speakers can be viewed at http://loudest.in/musicinc-india/ where the topics of discussion will be unveiled soon.