Among a host of COVID-19 relief concerts being held is the 24-hour global
live-stream of ‘The Call to Unite’ event presented by UNITE, a new collaborative led by Tim
Shriver, that will bring together over 200 global leaders, artists, entertaining and community
leaders. The event will see them perform, offer lessons and conversations that will help
support people as they face umpteen amounts of challenges during the COVID-19
pandemic.

A myriad of stars are set to make an appearance during the event to inspire viewers to pay it
forward. Each participant is set to “answer the call in their own way,” whether it be
performing a song, offering a prayer or sharing their story.

Some of the stars expected to participate include Naomi Campbell, Oprah Winfrey, Alanis
Morisette, Deepak Chopra, Eva Longoria, George W Bush, Jay Shetty, Jennifer Garner,
Julia Roberts, Kailash Sathyarthi, Mandy Moore, Quincy Jones and more. Taking India to the
world, 26-year-old digital superstar and India’s foremost content creator, Prajakta Koli will
be representing the country at the prestigious event.

Prajakta Koli states, “It is so inspiring to see how artists from different countries and
ethnicities have come together to stand strong and make whatever little difference we can
make to fight what’s happening in our world right now. We all need to shed our insecurities
and come together to contribute in whatever way we can. I feel so honoured and proud to be
a part of an event that has such an amazing line-up of inspiring people. So much love to the
entire team of Unite and RoomToRead for this initiative.”

A Call To Unite spokesperson states, “Today, billions of people around the world are
isolated and anxious because of the COVID-19 pandemic — unable to gather with loved
ones, go to work, or even mourn those they’ve lost. Still, in this moment of isolation, millions
are rising to the occasion by showing each other love and support in countless ways. The
Call to Unite is a celebration of those acts of humanity, and an invitation to the world to join
in lifting one another in this moment of need. We need each other. Now more than ever.”
Service partners GiveDirectly and Points of Light will allow viewers to help donate whatever
they want — whether financial support or volunteer hours — to families and communities
that need it most.

The Call To Unite will be live-streamed at unite.us and on supporting partners including
Facebook, YouTube, Twitch, Twitter, LinkedIn, and SiriusXM Stars channel 109. Meanwhile,
Spotify will also provide segments from the event on-demand within the 24 hour-period and
afterward.

The Call to Unite is set to kick off Friday at 8 p.m. EST and conclude Saturday at 8 p.m.
EST. Prajakta’s segment will air between 4 a.m. EST and 5 a.m. EST on May 2.
With over 5.1 million subscribers on YouTube and over 2.1 million followers on Instagram,
Prajakta Koli aka MostlySane is a household name acknowledged for narrating relatable comic skits that have a strong connection with viewers. Known for being an active campaigner
for socially relevant youth-centric issues, she tackled subjects like body image and online
bullying with “Shameless” as part of her campaign #iPledgeToBeMe which she launched on
World Mental Health Day in 2016. Being a global ambassador for YouTube’s Creators For
Change, she threw light on trolling, female subjugation and homophobia through “No
Offence” which was showcased on International Tolerance Day at the United Nations
headquarters in New York.

In 2018 Prajakta was seen in WhatsApp’s first-ever TVC which
addressed the importance of not spreading fake news. Later in the same year, she partnered
with YouTube for Social Impact Girl’s Education campaign, with Instagram on their Safer
Internet Week campaign and One.org for their Girl Education campaign. In 2019 she was
invited by the Bill and Melinda Gates Foundation for their annual Goalkeepers Summit. In
2019 she recorded many firsts, from being the only Indian panelist on Creators For Change
alongside Michelle Obama to being India’s first female content creator to announce her own
YouTube Originals called Pretty Fit to being one of the first creators in the world to interview
American technology veteran, Susan Wojcicki, CEO of YouTube.