After Kim Kardashian ended her marriage with Kanye West, the star has been looking into revamping her cosmetic business. She took a little help from her ex to do so! As per a Hindustan Times report, she had tweeted, back in August, that she would be introducing, “a completely new brand with new formulas that are more modern, innovative, and packaged in an elevated and sustainable new look.”
It read, “To our loyal customers, it all started with a contour kit and expanded to eyes, lips, body, and many incredible collections over the past four years. On August 1st at midnight we will be shutting down the KKWBeauty.com site so that we can come back to you under a completely new brand with new formulas that are more modern, innovative, and packaged in an elevated and sustainable new look.”
The same report suggested that the stars are ready for something different and want to make a comeback with something new and fresh. The news of her revamping her brand had the internet buzzing. Fans speculated that she would drop the W from KKW Beauty.
The same report also suggested that this full rebrand of hers has been in the making for a while now and isn’t related to her name. Kim also apparently sought advice from her ex-husband for her rebranding. According to a Hindustan Times report, “Kanye actually helped her and gave feedback with the design. She is very excited and can’t wait to unveil this new brand to the world. The timing is right and she’s looking forward to it.”
Come back for more exciting updates about your favorite stars here at IWMBuzz.com!