Although Blackpink has South Korean roots, its fame has spread around the world in recent years, making them a global pop phenomenon. The all-girl combo has smashed multiple records since its 2016 debut thanks to its popularity on social media and YouTube, and the performers have signed high-profile marketing deals. The fact that some of the most prestigious and opulent businesses in the business have ambassadorships with Blackpink’s members shouldn’t come as a surprise.
LISA
As the group’s more daring member, Lisa has signed several noteworthy contracts, including one with Celine. Since 2019, the artist, who was born in Thailand, has collaborated closely with the brand’s creative director Hedi Slimane. In September 2020, he was named the brand’s ambassador.
The musician strengthened her bond with the high-end fashion house in December when she was chosen as the worldwide brand ambassador for the Celine Haute Parfumerie line and participated in its summer 2022 fashion show in Nice, France. She recently joined BTS’ V and South Korean actor Park Bo-gum at the men’s spring 2023 show in Paris, which resulted in commotion as bystanders and fans rushed to get a glimpse of the group before the show.
JENNIE
Born Blackpink’s singer and rapper Jennie Kim has earned the nickname “Human Chanel” from the group’s followers, known as Blinks. Since 2017, the artist has represented the company as an ambassador.
At events, on trips, and in music videos, she frequently dons Chanel. In 2019, she and Pharrell Williams gave a cover performance of Frankie Valli’s “Can’t Take My Eyes Off You” at the debut of Chanel’s first flagship store in Seoul.
ROSE
Roseanne Park, a singer from New Zealand, became the brand’s first worldwide ambassador in 59 years when she was appointed in 2020. Her real name is Chae-young Park.
Rosé was chosen as Yves Saint Laurent Beauté’s muse the previous year. She was introduced as Tiffany & Co.’s newest global ambassador in April 2021, making her debut in the Tiffany HardWear digital campaign.
JISOO
Ji-soo Kim, the singer, made headlines this spring when she performed at upscale parties and fashion weeks, particularly for Dior.
Jisoo has been working closely with the company and creative director Maria Grazia Chiuri for the past few years until she was formally made a brand ambassador for the French luxury fashion house in March 2021.