The Indian Premier League (IPL) media rights for the 2023-27 cycle has been sold for a whopping Rs 48,390 crore, BCCI Secretary Jay Shah said in a statement. Jay also confirmed that Disney Star India has won TV rights while Viacom18 has secured digital rights for the Indian sub-continent. Further, Viacom18 has won media rights for Australia, South Africa, UK while Times Internet got MENA & US, and the Rest of the World media rights.
On the much talked about IPL Media rights bid, we have received an official statement from the Zee Network.
“ZEE would like to congratulate the Board of Control for Cricket in India (BCCI) for running an extremely efficient and transparent e-auction process. We are grateful to the BCCI, President, Mr. Sourav Ganguly, Hon’ble Secretary, Mr. Jay Shah and Hon’ble Treasurer, Mr. Arun Dhumal; for their able leadership and unwavering support in enabling ZEE’s participation in the IPL Media Rights tender process. At ZEE, we evaluate all business decisions through the prism of value creation for all our stakeholders and we will continue to evaluate every sports property with the same prism.” – Rahul Johri, President, Business – ZEE Entertainment Enterprises Ltd.
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