Arre
Exclusive: Mirzapur fame Aasif Khan joins Shriya Pilgaonkar in Amazon miniTV’s next
Young and talented actor Aasif Khan, who featured in projects like Mirzapur, Pagglait and Sacred Games 2, has bagged a new project. IWMBuzz.com exclusively learnt about Aasif being roped in for Amazon miniTV’s next tentatively named Mia by Arre. We had earlier exclusively reported about Shriya Pilgaonkar being part of the project. The above-mentioned project is being directed by Vikram Rai. The team plans to make an official announcement soon. The team is shooting for the same in Goa. We buzzed Aasif but could not get through. We reached out to the spokesperson | Click Here...
Online Curated Content Industry Unveils “Universal Self-Regulation Code for OCCPs”
The Internet and Mobile Association of India (IAMAI) today unveiled the Universal Self-Regulation Code for OCCPs (“Code”). The Code has been adopted by Fifteen [15] leading Online Curated Content Providers in India. The present set of signatories include Zee5, Viacom 18, Disney Hotstar, Amazon Prime Video, Netflix, MX Player, Jio Cinema, Eros Now, Alt Balaji, Arre, HoiChoi, Hungama, Shemaroo, Discovery Plus, Flickstree. The goal of this industry-wide effort is to empower consumers with information and tools so as to assist them in making informed choice with regard to viewing dec | Click Here...
Review of MX Player’s Official Bhootiyagiri: Sumeet Vyas steals the show
Arre and MX Player presentation Official Bhootiyagiri is a breezy entertainer. First and foremost since the backstory is kind of carry forwarding from earlier seasons (Official Chukyagiri and Official CEOgiri), two years gap is enormous, and there is no quick reminder about what and whys (Umbrella and analogue) The story opens with disgraced jailed CEO Dilawar Rana (Sumeet Vyas) pulling off another start-up coup with inmates. He gives a lot of quirky home truths (most jailbirds are under-trials) throughout the season. On the way back when his stepbrother Cash (Prana | Click Here...
Arre’s series Official CEOgiri to return with Season 3
Arré is all set to launch Season 3 of its original web series ‘Official Chukyagiri’, now named 'Official CEOgiri'. Season 2 featured Sumeet Vyas in the lead role, along with the original cast including Aahana Kumra, Gopal Dutt, Sunny Kaushal and Anand Tiwari. The season also saw the entry of new characters played by Eisha Chopra and Pranay Manchanda. The show is produced for Arré by Amritpal Singh Bindra and Anand Tiwari of Still and Still Moving Pictures, who also produced Season 1 and 2. The heartwarming dramedy, set in the corporate world, first launched in Sep | Click Here...
Vijay Raaz in Arre series for Hotstar Specials, Pari War
Pari War the humorous and intense series which is produced by Arre for Hotstar Specials has wrapped up with its shoot. The series has a stellar cast that includes actors Nidhi Singh, Abhishek Banerjee, Anurita Jha, Sadia Siddiqui, Ranvir Shorey, Yashpal Sharma, Gajraj Rao, Varun Kumar. Now news coming in is that actor Vijay Raaz who is a renowned Bollywood actor is part of the series. He is seen in the recently released film Dream Girl in the role of Inspector Jagan Singh. We buzzed the actor who did not want to comment on it. We reached out to the spokesperson o | Click Here...
Ranvir Shorey, Yashpal Sharma, Gajraj Rao, Varun Kumar in Arre series for Hotstar Specials
Pari War the humourous and intense series earlier named as The Plot is produced by Arre for Hotstar Specials. The series directed by Sagar Ballary, has Nidhi Singh, Abhishek Banerjee, Anurita Jha and Sadia Siddiqui playing vital roles. News coming to us at IWMBuzz.com is that talented actor Ranvir Shorey will also be part of the series Pari War. Joining him will be popular veteran actors Yashpal Sharma and Gajraj Rao. Also comedian actor Varun Kumar will be part of the series. The shoot for the series was happening in Lucknow and it has wrapped up recently. | Click Here...
Anurita Jha and Sadiya Siddiqui in Arre’s The Plot
IWMBuzz.com has updated audience about a new series for Arre titled The Plot. We exclusively reported about actors Nidhi Bisht and Abhishek Banerjee being part of the series. It is a mystery thriller being directed by Sagar Ballary. Now, we have learnt about actors Anurita Jha and Sadiya Siddiqui joining the cast. Anurita is known for her role in Gangs Of Wasseypur. While Sadiya was last seen in Tu Sooraj, Main Saanjh Piyaji We buzzed the spokesperson at Arre but could not get through for comments. | Click Here...
Dream Girl actor Abhishek Banerjee joins Nidhi Bisht in Arre’s The Plot
Abhishek Banerjee, who is enthralling the audience in movies like Rang De Basanti, Stree and Dream Girl, will be making his digital debut. IWMBuzz.com has exclusively learnt that actor Abhishek will join Nidhi Bisht in the new series for Arre titled The Plot, reported exclusively by us. It will be a mystery thriller being directed by Sagar Ballary. We buzzed the spokesperson at Arre but could not get through for comments. | Click Here...
Nidhi Singh bags Arre series The Plot
Nidhi Singh is on a roll as she has been part of some wonderfully scripted work on the digital medium. Nidhi who won laurels for her performance in the ALTbalaji series Apharan Sabka Katega will soon be seen in the ALTBalaji series MOM. Now news coming is that Nidhi is shooting for a new series for Arre. Titled The Plot, the series will be a mystery thriller being directed by Sagar Ballary. We buzzed the spokesperson at Arre but could not get through for comments. | Click Here...
Watch Now: Session with Sujit Patil, Gurpreet Singh, Siddhartha Roy, Anand Pathak, Ashok Cherian at India Web Fest 2019
India Web Fest, India’s biggest and one of the most credible web entertainment platforms, ended on a high note with media and entertainment industry’s biggest movers and shakers, including CEOs, CMOs and COOs to digital content bosses to innovative content creators, artists, marketers and media professionals coming under one roof to discuss the future of web entertainment. A stellar lineup of over 50 plus speakers shared their knowledge across topics and subjects. The Fest was held at The Westin, Mumbai on August 21, 2019, and was curated and executed by IWMBuzz.com. With | Click Here...
A time might come when humans will be redundant: Rashi Mal
Rashi Mal is excited about the third season of Arré sci-fi series, A.I.SHA My Virtual Girlfriend. “I came in at the fag end of the first season, as one of the two coders of AISHA. "Abigail has a lot of issues in her life and the organization, Maya, which controls the A.I.SHA My Virtual Girlfriend project, plays a stellar role in holding my character together. The third episode of Season 3 will be live from Wednesday and there are 3 more in the current spell.” What makes A.I.SHA My Virtual Girlfriend the long-running desi web series? “Well, I guess Artificial Intelligenc | Click Here...
Review of Arre’s Tathaastu: Sharper plots and funnier gags – that is what we wish for!
What if you had your very own real-life Genie, with the powers to make all your wishes come true? Who’d prostate before you in deference, while saying, “Your wish is my command, Sire. What is it that you want?” Sounds too good to be true, ain’t it? Sigh, if wishes were horses, beggars would ride. But hang on; if not a Genie, what if there was a crazy start-up that fulfilled the wishes of anyone who was ready to pay the moolah, however inane the wishes were? Well, Tathaastu is the name of this start-up, run by a motley crew of madly motivated wish-fulfillers. Don’t ge | Click Here...
Arré launches Marathi Originals
After the launch of its studio business, Arré is now making its foray into the Marathi regional market with a strong slate of originals, in collaboration with Reverb productions. The last few years have been a renaissance for Marathi films, television and music where creators have experimented with differentiated content and have seen exponential growth in the Marathi audience base. With consumption moving to digital platforms, there is a large viewership and monetisation opportunity to offer Marathi digital viewers premium original content. Reverb productions (Reverb) has be | Click Here...
Arré announces season 3 of A.I.SHA
After two successful seasons, India’s most loved sci-fi thriller franchise, is back this November, as Arré gets set to launch Season 3 of A.I.SHA. The award-winning A.I.SHA (Artificial Intelligence Simulated Humanoid Assistant) franchise was launched in 2016 and was the first-ever sci-fi thriller series in India. It went on to prove that millennial India is more than willing to explore new genres in entertainment beyond romance and comedy. A.I.SHA is set at the intersection of the real and virtual worlds, and explores an unusual relationship between artificial intelligence | Click Here...
Matched! Arré and Teeli join hands for a digital short film
India’s leading digital platform Arré has collaborated with Pakistan’s premier digital entertainment brand Teeli to co-produce, co-write, and co-create the first digital short filmed across Delhi and Karachi, to celebrate Independence Day for India on the 15th of August and for Pakistan, on the 14th of August. The collaboration is an attempt at opening up dialogue in a purely creative field, far removed from political and diplomatic relations between the two countries. The idea is an experiment to engage with shared cultural values like food, language, and | Click Here...
Review of Arre’s Official CEOgiri: A fascinating ride made unique by the story and stellar cast!!
‘There’s something about Vyas’. And it is what elevates ‘Official CEOgiri’, the latest chartbusting, original web series from the stables of Arré, into a fascinating, gripping view. Official CEOgiri is purported to be the sequel to its impressive predecessor– the much-celebrated, runaway hit, Official Chukyagiri. Yes guys, it is the Season 2 of the well-loved series. Sumeet Vyas was revealed as ‘The Voice’, the boss-drone called D, in the finale of that one. However, that time, the focus was more on Sunny Kaushal as | Click Here...
Arré Launches a Music & Comedy Festival headlined by only Women, called Arré Siren
This Women’s Day weekend in March, all roads will lead to Arré SIREN – Arré Earworm’s first big step into the live music and entertainment space, in partnership with celebrated world music songstress Zila Khan. Arré Earworm was launched last year and soon became the definitive voice of music and culture, through premium music content and live experiences that drive movements, scenes, and stories. Arré Siren is a one-of-its-kind media property driven via digital content, culminating into a two-day music and comedy festival headlined entirely by women artists that will bring | Click Here...
Sumeet, Gopal, Anand, Aahana and Sunny Kaushal in Arre’s Official Chukyagiri Season 2
After a fantastic debut, Arré’s hit web series, Official Chukyagiri returns with Season 2. This time, however, the tables have turned, and the plot revolves around the elusive CEO of the office, essayed by India’s leading digital star, Sumeet Vyas. The heartwarming dramedy, set in the corporate world, first launched in September 2016 to universal acclaim. It brought to life a typical office environment, populated by a motley crew of identifiable characters: the wide-eyed intern, the bullying boss, the cocky IT head, the witty yet endearing Janitor Chacha, and | Click Here...
We believe in sustainability with scale: B Saikumar
Arre has created an intriguing and colorful splash in the world of digital content. At an era of clickbaits, Arre with its alternate poignant quality articles and web shows, have successfully created a niche in the otherwise chaotic content miasma marring the digital universe. Arre’s urge to tap trends creatively is commendable and the team is forever inventive in its quest to dole out differentiated content. In a similar quest, Arre has hit the road in an attempt to capture the imagination of travel lovers with its new initiative christened Arre Outdoors. Its first offering | Click Here...
It is important GenX stops fidgeting with their devices and gets out exploring the outdoors: Rannvijay Singh
Rannvijay Singh, host of MTV Roadies, seems to be rather raw in ideology in real life too. The talented actor cum anchor, who has also hosted MTV Stuntmania, MTV Splitsvilla Season 1, MTV The Fast and The Gorgeous etc, could not care less about the traction of his new digital foray Arre’s Outdoor’s travel show, The Real High garners. “That is the headache of the creator. I get my cheque, I am concerned about putting out right content which I feel the youth must engage with. It is very important that generation next stop fidgeting with their devices and gets out exp | Click Here...
Arré launches Season 2 of A.I.SHA | My Virtual Girlfriend
A.I.SHA | My Virtual Girlfriend, Arré’s cult andaward winning web series explores a whole new dimension of Artificial Intelligence. It delves into the spine-chilling world of a self aware AI out to destroy its creator. Arré, India’s go-to destination for original digital content across genres, today launched the trailer of Season 2 of the series. Watch it herehttps://youtu.be/DpK4ZfP-USk This season endeavors tofurther explore the maze of dimensions that go beyond the creation of A.I. Season 1 of A.I.SHA has won global acclaim a | Click Here...
Arré premieres comic tour de farce – The Adventures Of Abbaas Mastan on Facebook
Welcome to the wildly fictionalised world of two film students on one global mission - To make the world’s most viral video. Abbaas and Mastan, fresh out of film school and die-hard fans of Karan Johar and Quentin Tarantino, are being held by a terrorist organisation to deliver 3 million views on a video. They try to channel the art of their masters as they plan the world's most viral video... the beheading of a gora kaafir. The Adventures Of Abbaas Mastan is a first-of-its-kind format, presented in the new universal language of gibberish where the entire cast of ch | Click Here...
Original web series and videos from Arré now on Ola Play
Arré the multi-genre, multi-format digital media destination has partnered with Ola Play, the world’s first connected car platform for ridesharing, to offer a wide range of digital content for customers on the go. The association will provide Ola’s Prime Play customers a range of popular and trending web-series, social experiments, reality shows, documentaries, as well as non-fiction products, from Arré’s stable. These include Arré’s hit series Official Chukyagiri, and other short format contextual videos. Speaking on the partnership, Ajay Chacko, Co-Founder and CEO | Click Here...