Kishan Damani

Producers’ Decision To Go Straight To Digital, Trade Experts Speak

Let's see what experts have to say on movies taking the digital route Sameer Nair (CEO, Applause Entertainment): “I think this whole Multiplex versus OTT Platform debate is much ado about nothing. For now, with theatres shut, it makes sense to sell what’s on the shelves rather than let it rot; once theatres open, the older model will return subject to precaution, care, and economics. This is an immediate-term solution to extract value for ready products, help refinance the movie business and keep the production economics chugging. Obviously when the theatres reo | Click Here...