Aaj Tak marks noteworthy growth in viewership for Jahangirpuri encroachment coverage, according to BARC (Broadcast Audience Research Council) data. BARC has released the very first customised event report (CER), and it seamlessly shows Aaj Tak on the top-notch.
As reports state, after the sheer coverage of Jehangirpuri encroachment demolition, Aaj Tak triumphed with a growth of 188% in 15+ HSM, 225% in 2+ Pay India and 182% in 2+ All India on April 20.
It is to reckon that the vigorous growth of the Aaj Tak channel has been quite noteworthy in comparison to its previous week, reports filed that the on April 13, the data for 15+ HSM was 216000.
That’s that, concerning the Jehangirpuri encroachment demolition, several channels devoted their prime time to the very debacle on the channel.
As they asserted the CER decree in February, this year 2022, BARC said it would give three non-adaptable CERs per quarter to each channel in view based on specific requests. What’s more, it’s been reported that this information shall be rolled out on unrolled data for events such as special news events, and show premieres.
Unlike the unrolled data which can’t be sworn publicly, it is been said that the emcees can use the decree for social marketing communications and share with trade and media.
As the media moguls state, this unrolled database would help the channels to understand the aftermath and importance of the programming decisions on board, and also how things will be fully viable to the audiences through that database.