When we think ‘supermodels’, we think glittering ramp walks, designer glamourous outfits, life-size hoardings that ooze charisma, impeccable magazine covers and electric confidence. But what goes behind all the glitz and glam is years of struggle and sleepless nights, bound together with a gossamer thread of hard work and an unbeatable zeal of being “unapologetically themselves”. Also, according to MTV Youth Study 2021, 75% of the people believe that “The best dressed people are the ones who are comfortable in their own clothes” and 78% of them agree that “they needn’t look beautiful always.” Redefining fashion that’s bold, unique with the right amount of oomph, India’s No 1 Youth Entertainment Brand, MTV brings back the iconic and most awaited edition of Livon MTV Supermodel of the Year Season 2 Co-Powered by Olay Retinol, Vanesa Body Deo, Magic Moments Music Studio& Fashion Partner FNGR with a bold new theme – ‘Unapologetically You’. Starting 22nd August, every Sunday at 7PM only on MTV, this show will make ‘comfortable in your skin’ the new ‘glam’ and give India its next Supermodel who is unapologetically herself.
Over the years, the conventional norms of modelling have been shattered, urging the society to accept each other and themselves for their individual differences that sets them apart. MTV Supermodel of the Year S2 through its theme – Unapologetically You urges the audience to own that very bold attitude and make a statement on how, despite the criticism one receives on any aspect of their life, one should lead a life of one’s choice and be unapologetic about who they are and what they stand for.
Supermodel of the Year S2 will also raise the bar with an impressive repertoire of young, eclectic, and innovative designers such as Bloni, Vaishali S, Verandah, Esse, Melodrama, Papa don’t preach, Abhishek studio & Virsheté etc. The stage will also be graced by a versatile and a diverse bunch of contestants this season. From a cop to a national level boxer, biker, state level sprinter, a hockey player to a transwoman, fashion enthusiasts from every spectrum will create an aura of glam and magic like never before! With environment-friendly fashion being the need of the hour, the show will also see an ethical and sustainable fashion ramp walk segment with designer Akhil Nagpal and espouse the need for change. Amidst all this, a fine blend of challenging and entertaining tasks, segments and photoshoots will promise a visual treat for the audience.
Commenting on the launch of the show, Malaika Arora said, “In today’s ever-evolving world, what truly sets you apart from the crowd is your individuality. Being unabashedly confident in the fabric of who you are is a magnetic quality every aspiring supermodel can utilize to transform into a showstopper. This season, it’s all about embracing yourself and conquering the ramp by being unapologetically you! Our stunning divas are ready to give a fierce competition and dazzle it up on the screen, in their own unique ways.”
Milind Soman also said, “Over the years, I’ve learnt that authenticity is the greatest marker for your success. It takes a courageous, self-assured mind to accept and embrace who you are and that’s precisely what we’re looking for this season of MTV Supermodel of the Year. With the modelling industry becoming edgier and bolder each passing season, we’re so happy to witness some emboldened young models gearing up to make their mark on the feisty and sizzling modelling world -Unapologetically!”
Anusha Dandekar expressed, “Fashion is the Best way to artistically express your distinctive personality, without ever having to speak a word… it gives you a different mood, feel, confidence & character. Being unapologetically and authentically you through your style and personality is a models greatest superpower! Also being able to adjust into a style and your surroundings; that are otherwise outside the box for you & making it your own is also such a super skill! Everything you do will just look and photograph better! This season is all about focus, opening up, breaking boundaries and building courage by just being you! With the latest season of supermodel, audiences should expect powerful, strong, unapologetically talented supermodels pushing themselves to places they have never been and thriving! Diversity, Talent and a whole lot of Super Gorgeous, like you’ve never before!”
Inspiring the youth to be “unapologetically you”, this season will skew towards being ‘contemporary’ with high octane and hyper current digital engagement delivered through mini vlogs, behind the scenes, reels, and nuggets on the lifestyles of the contestants along with the judges, giving a parallel story to the format. Every episode will be an academic interpretation of the modelling world resulting into mini fashion weeks featuring a designer via thematic ramp walks. Breaking stereotypes of a usual TV show, MTV Supermodel of the Year S2 will be a true Fashion Carnival that will celebrate individualism and style.
MTV is raising the heat starting August 22, every Sunday, 7 pm onwards, with their bold and fearless fashion reality show, Livon MTV Supermodel of the Year Season 2 Co-Powered by Olay Retinol, Vanesa Body Deo, Magic Moments Music Studio & Fashion Partner FNGR. Are you ready to be unapologetically yourself?